From the first two second I already loved this MELANIN video. If you remember my article on colourism you will know why. Ain’t nothing but Nubian women on this video. Sauti Sol came through with the heat on this song and the visuals came the ting go skraaah pop pop pop.
I’m beyond proud (even shed a young tear!). You have to watch it to understand. Shoutout to all the sun-kissed, melanin-filled beauties. This one is a dedication for you.
This is the first single off their forthcoming Afrikan Sauce – A continuation of the Live and Die in Afrika. They will be dropping a collabo from around the continent every month for the next year so it’s about to get real hot!
Unfortunately Melanin has been described as too raunchy in their native country of Kenya. The Kenya Film and Classification Board chief (KFCB) chief executive Ezekiel Mutua has expressed his outrage towards the video stating that Sauti Sol released the video without following content production and distribution regulations provided in Part II of the Film and Stage Plays Act, Cap 222 of the Law of Kenya.
Below is the official statement.
Netizens have taken to social media to voice their dismay through the hashtag
#SautiSolVideoIrksEzekielMutua, many supporting the Kenyan band, while others reiterating what the KFCB had said in their statement.