You will never understand the brilliance of Joyner Lucas until you have watched his videos. His YouTube channel is your friend.
The album title is a phone number, whether this is Joyner’s number or not I would not know. Maybe I should try dialing it and see who answers, right? This concept runs through the entire album as each track is superseded by a voice-mail message left by Joyner.
I’m a sucker for concept albums and this one here hits all the right spots, PAUSE! Joyner Lucas is most definitely one of the most underrated MCS of his era and can run circles around even your favourite rapper.
Don’t sleep on the bomb-ass verse (who says that anymore?) by Stefflon Don on Look What You Made Do. It is a struggle to pick out just ione track as each of the tracks on this album speak to me at different motions.
Below are the videos released so far.
This focuses on the taboo subject of suicide, offering a double-sided view of the victim and the remaining survivors.
The intro track of the album, which is about being able to see through the lies like an ultrasound.
Just Like You
A child’s first role-model is their parent, but are all parents worth being role-models?
Keep It 100
This story talks about the life of a 100 dollar note from its creation, as it switches ownership, to the implications that it ends up having.
This seems to be the sequel to Happy Birthday. It talks about the relationship of a father and a son and what he grows up to be.