It’s all smiles for champagne papi Drake this week, as his project’s prophetic title comes into fruition.
Drake’s More Life has easily nabbed the #1 spot on the Billboard 200, giving the rapper his seventh consecutive #1 album (even though it’s marketed as a playlist). The 22-track collection begins with 505,000 equivalent copies. Of those, only 226,000 units were pure sales. Drake owes the majority of his first-week units shifted to his incredible popularity on streaming platforms, especially Spotify, which received More Life at the same time as every other outlet.
With just one week of sales and streams to its credit, More Life can already claim the largest one-week total for an album so far in 2017, as well as the largest opening frame for any title since the last time Drake released an album. His blockbuster record Views also started at No. 1 on the all-genre Billboard 200 last May, when it was able to shift just over one million copies in only its first seven days.
More Life follows in the successful footsteps of Drake’s former No. 1 debuts Thank Me Later (2010), Take Care (2011), Nothing Was The Same (2013), If You’re Reading This It’s Too Late (2015), What A Time To Be Alive (also 2015) and 2016’s Views.
Currently, there doesn’t appear to be any serious competition that could possibly beat Drake next week (well that depends on what Kendrick Lamar is dropping on April 4th), so More Life may enjoy a several week-long run at the top of the Billboard 200, which is something he has become accustomed to over the years.